One team behind every table.

Seroo is a restaurant management company. We run restaurants, cafés and catering kitchens across Orange County and Los Angeles County, from daily operations to brand and growth.

We are operators, hosts, builders, cooks, partners and family.

Have a restaurant, a space or an idea?

Partner with us

Here's what we manage.

  • Store operations

    Daily management, quality and service standards at every location.

  • People and training

    Hiring, scheduling and training for kitchen and floor teams.

  • Purchasing and vendors

    Supplier relationships and purchasing across the group.

  • Brand and design

    Identity, menus, packaging and store graphics.

  • Digital and marketing

    Websites, online ordering, social media and guest loyalty.

  • Growth

    New locations, catering, food trucks and pop-ups.

Common questions.

What does Seroo Corp do?

Seroo Corp is a restaurant management company based in Brea, California. We run restaurants, cafés and catering kitchens across Orange County and Los Angeles County, and handle operations, staffing, purchasing, branding, marketing and growth for each one.

Which brands does Seroo manage?

Nine today.

  • Holdaak, fried chicken sandwiches in Orange.
  • Holdaak Food Truck, the same fried chicken, on the road.
  • Banchan 365 Catering, Korean lunch boxes and buffet catering from Fullerton.
  • Meat 82 KBBQ, Korean BBQ in Irvine.
  • Myungdong Soondubu, soft tofu stew in Buena Park.
  • The Ramyun.Zip, Korean ramyun in Paramount.
  • Noah Coffee, coffee in La Habra.
  • Le Kream, a café in Rowland Heights.
  • Boba Day, boba tea in Long Beach.

Where does Seroo operate?

In Southern California. Our office is in Brea. Our brands are in Buena Park, Fullerton, Irvine, La Habra and Orange in Orange County, and in Long Beach, Paramount and Rowland Heights in Los Angeles County.

What does restaurant management include?

Store operations, hiring and training, purchasing and vendors, brand and design, digital and marketing, and growth such as new locations, catering and food trucks.

Who does Seroo work with?

Restaurant owners who want to hand over day-to-day management or bring a brand into the group, landlords and developers looking for an operator or a concept for a space, and vendors and collaborators.

How do I start a conversation with Seroo?

Send the form on this page, email hello@seroocorp.com or call (562) 237-6472. Tell us about your restaurant, space or idea and we will get back to you.

Is Seroo the same company as Searoo?

Yes. Seroo Corp and Searoo Corp are the same company. In Korean, the name is 새루.

Contact us

Bring us a restaurant, a space or an idea.

  • Restaurant owners

    Hand over day-to-day management, or bring your brand into the group.

  • Landlords and developers

    Find an operator or a proven concept for your space.

  • Vendors and collaborators

    Supply, co-branding, events and pop-ups.

A shared table with a fried chicken sandwich, Korean BBQ, soft tofu stew, ramyun and coffee